Marketing Manager
Dubai, United Arab Emirates
- Mid level
About the role
About the Company:
I am currently recruiting for a leading multinational transportation company, who provide innovative solutions across ride-hailing, courier services, food delivery, and freight transport. Committed to redefining urban mobility, they empower millions of users globally through cutting-edge technology and exceptional service delivery.
About the Role:
- Lead and manage end-to-end projects for rider-focused initiatives and integrated marketing campaigns (IMCs) to strengthen brand affinity.
- Collaborate closely with cross-functional teams, including Operations and Communications, to align marketing initiatives with business objectives.
- Support the core demand team for Mobility services to regain market superiority, differentiation, and customer favorability.
- Adapt, localize, and amplify global marketing strategies to align with regional goals while considering cultural and market-specific nuances.
- Identify and execute local marketing opportunities, including major events, partnerships, and seasonal campaigns, aligned with business priorities.
Why Join?
This role offers a unique opportunity to be at the forefront of innovation in urban transportation. You will play a pivotal role in shaping the company’s growth strategy in Turkey, leveraging your expertise to build meaningful customer relationships and drive impactful marketing initiatives in a dynamic, fast-growing environment.
Qualifications:
- Bachelor’s degree in Marketing, Business, or a related field, with proven ability in data-driven and quantitative approaches.
- Minimum 4+ years of experience in consumer marketing or related roles, with a successful record of delivering measurable business results on time and within budget.
- Fluency in both English and Turkish.
- A creative and curious mindset with fresh ideas for driving user growth and promoting the brand.
- A proactive, action-oriented approach to problem-solving and decision-making.
- Strong organizational skills, with attention to detail and a fast-paced, structured thought process.
- Excellent written communication skills.
- A customer-centric mindset, consistently focusing on enhancing the user experience.
Bonus Skills:
- Experience in a fast-paced environment.
- Prior work experience with global multinational companies or global agencies.
- Proven track record in managing large-scale integrated marketing campaigns (IMCs).